SEO
Mentoring.
Weekly 1-on-1 sessions with a senior consultant. Real-project feedback, no generic courses. Build SEO expertise you can own forever.
Senior-level SEO expertise
transferred directly to you.
SEO Mentoring is the fastest way to close the gap between where you are and where a senior SEO consultant operates. Instead of learning from generic courses built for an average student, you learn by working through your own real projects — with direct, honest feedback from someone who has done it across 200+ clients and 15 years.
The typical in-house SEO or junior consultant hits a ceiling. They can execute tasks but struggle to build the strategic vision to prioritise correctly, handle pushback from developers and stakeholders, or know when to trust their own judgement. That ceiling is exactly what mentoring is designed to break through.
Each session focuses on what's actually in front of you that week — a migration you're planning, a technical audit you're writing, a client meeting you need to prepare for. The learning is immediate, specific and applicable the same day. No theory for its own sake.
Most mentees go from reactive execution to strategic ownership within 4–6 months. Some get there faster. The programme adapts to your pace, your projects and your goals — not a fixed curriculum.
Most SEOs hit a ceiling.
Here’s why.
Courses teach theory — not execution
Most SEO courses teach you what to do, not how to handle a client who thinks they know better, a dev team that won't implement, or a site that breaks after every Google update.
Agencies hide their playbooks
If you're inside an agency, you execute — you rarely see the strategy. If you're in-house, you're often the only SEO. Either way, you're learning in isolation.
Generic advice doesn't fit your situation
Forums and communities give you average answers to average problems. Your site, your clients and your challenges are specific. You need specific feedback.
Everything in an
SEO Mentoring programme.
Each programme is tailored — but these are the core components every mentee works through, at the pace that fits their situation.
Weekly 1-on-1 sessions
60-minute video sessions focused entirely on your actual work. No pre-recorded content, no generic exercises — just your projects, your questions and direct feedback.
Live audit reviews
Share your audits, strategies and deliverables before they go to clients or stakeholders. Get the same review a senior principal would give — but on your work, not a textbook example.
Technical SEO deep-dives
JavaScript rendering, crawl budgets, Core Web Vitals, hreflang, log file analysis — the technical areas most SEO courses skim. We go deep on what you're actually dealing with.
Stakeholder communication
How to write SEO recommendations that get implemented. How to handle a client who thinks they know better. How to get developer buy-in without authority. The soft skills that determine real-world SEO outcomes.
Career roadmap & positioning
Where to focus next to maximise your market value. Whether to specialise or generalise. How to price, pitch and close freelance clients. The strategic view of your SEO career, not just the next task.
Async support between sessions
Questions don't only come up on call days. Between sessions you have access via message for quick reviews, urgent questions or a sanity check before a big deliverable goes out.
What my clients
achieve.
Experience that transfers,
not just advice that sounds good.
Book your first session free.
Let's talk about your current situation, goals and whether mentoring is the right fit. No sales pitch — just a straight conversation.
No commitment.
First call is free — 30 minutes. We review your situation and see if I can help. If we're not the right fit, I'll tell you plainly.
Frequently asked questions
Ready to level up
your SEO career?
First session is free. No commitment. Build expertise that compounds forever.